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The visual MBA : a quick guide to everything you'll learn in two years of business school / by Jason Barron

By: Barron, Jason.
Publisher: London : Penguin Books, 2019Description: x, 193 p. : ill. ; 24 cm.ISBN: 9780241386682.Subject(s): Entrepreneurs | Management | Business planning | Strategy
Contents:
Leadership -- Corporate financial reporting -- Entrepreneurial management -- Managerial accounting -- Business finance -- Marketing -- Operations management -- Strategic human resource management -- Business negotiations -- Strategy -- Business ethics -- Entrepreneurial finance -- Judgment and decision making -- The general manager's role -- Strategic thinking -- Creativity and innovation -- Startup marketing essentials -- Performance and incentives -- Global marketing -- Putting it all together.
Summary: Advises our brains process illustrations 60,000 times faster than text. Condenses the key concepts from an MBA into a visual guide, distilling subjects such as strategy, finance, brand and ethics into fun, quickly comprehensible 'sketchnotes'.
Item type Home library Call number Status Date due Barcode Item reserves
Book Book Australia
202.6 BAR 2019 (Browse shelf) Not for loan CA014036
Book Book Australia
202.6 BAR 2019 (Browse shelf) Not for loan CA010498
Book Book New Zealand
202.6 VIS (Browse shelf) Issued Not for loan 20/03/2020 CA015519
Book Book New Zealand
202.6 VIS (Browse shelf) Issued Not for loan 07/07/2020 CA015507
Total reserves: 7

Leadership -- Corporate financial reporting -- Entrepreneurial management -- Managerial accounting -- Business finance -- Marketing -- Operations management -- Strategic human resource management -- Business negotiations -- Strategy -- Business ethics -- Entrepreneurial finance -- Judgment and decision making -- The general manager's role -- Strategic thinking -- Creativity and innovation -- Startup marketing essentials -- Performance and incentives -- Global marketing -- Putting it all together.

Advises our brains process illustrations 60,000 times faster than text. Condenses the key concepts from an MBA into a visual guide, distilling subjects such as strategy, finance, brand and ethics into fun, quickly comprehensible 'sketchnotes'.

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