Normal view MARC view ISBD view

Customer lifetime value for small businesses / by Heather Bain

By: Bain, Heather.
Series: Strategic Finance.Publisher: USA, Institute of Management Accountants, Edition: August 2018.Description: 30, 32, 2 pages.Subject(s): Small and medium enterprises | Strategy | Customer relationships | Analytics | DataOnline resources: Download from Online Journals Summary: Examines the benefits small business owners can experience when aware which customers are valuable now and in the future. Discusses a tool, customer lifetime value (CLV), which offers vital business insights.
Item type Home library Call number Status Date due Barcode Item reserves
Article Article New Zealand
Available CA013570
Total reserves: 0

Examines the benefits small business owners can experience when aware which customers are valuable now and in the future. Discusses a tool, customer lifetime value (CLV), which offers vital business insights.

© 2017 Chartered Accountants Australia and New Zealand ABN 50 084 642 571 (CA ANZ).
Formed in Australia. Members of CA ANZ are not liable for the debts and liabilities of CA ANZ

Powered by Koha

Powered by Koha