Normal view MARC view ISBD view

Sales growth : five proven strategies from the world's sales leaders Thomas Baumgartner, Homayoun Hatami and Maria Valdivieso

By: Baumgartner, Thomas.
Contributor(s): Hatami, Homayoun | Valdivieso, Maria.
Publisher: Hoboken, N.J. : Wiley, 2016Edition: 2nd ed.Description: xviii, 297 p. : ill.ISBN: 9781119281085.Other title: 5 proven strategies from the world's sales leaders.Subject(s): Sales | Marketing | Information technologyOnline resources: Download as an eBook
Contents:
STRATEGY 1 - FIND GROWTH BEFORE YOUR COMPETITORS DO: Look ten quarters ahead -- Mine growth beneath the surface -- Find big growth in big data. STRATEGY 2 - SELL THE WAY YOUR CUSTOMERS WANT: Master multichannel sales -- Power growth through digital sales -- Innovate direct sales -- Invest in partners for mutual profit -- Sell like a local in emerging markets. STRATEGY 3 - SUPERCHARGE YOUR SALES ENGINE: Tune sales operations for growth -- Pay more attention to presales -- Get the most out of marketing -- Build a technological advantage in sales. STRATEGY 4 - FOCUS ON YOUR PEOPLE: Manage performance for growth -- Build sales DNA. STRATEGY 5 - LEAD SALES GROWTH: Drive growth from the very top -- Make it happen. EPILOGUE: Reimagine sales growth.
Summary: Offers five strategies for successful sales growth, from how to beat the competition by looking forward to maximising emerging market opportunities. Draws on insights from 200+ sales leaders from a wide array of organisations and industries.
Item type Home library Call number URL Status Notes Date due Item reserves
EBook EBook International
EBL Ebook (Browse shelf) Link to resource eBook Available as an ebook here
Total holds: 0

STRATEGY 1 - FIND GROWTH BEFORE YOUR COMPETITORS DO: Look ten quarters ahead -- Mine growth beneath the surface -- Find big growth in big data. STRATEGY 2 - SELL THE WAY YOUR CUSTOMERS WANT: Master multichannel sales -- Power growth through digital sales -- Innovate direct sales -- Invest in partners for mutual profit -- Sell like a local in emerging markets. STRATEGY 3 - SUPERCHARGE YOUR SALES ENGINE: Tune sales operations for growth -- Pay more attention to presales -- Get the most out of marketing -- Build a technological advantage in sales. STRATEGY 4 - FOCUS ON YOUR PEOPLE: Manage performance for growth -- Build sales DNA. STRATEGY 5 - LEAD SALES GROWTH: Drive growth from the very top -- Make it happen. EPILOGUE: Reimagine sales growth.

Offers five strategies for successful sales growth, from how to beat the competition by looking forward to maximising emerging market opportunities. Draws on insights from 200+ sales leaders from a wide array of organisations and industries.

© 2017 Chartered Accountants Australia and New Zealand ABN 50 084 642 571 (CA ANZ).
Formed in Australia. Members of CA ANZ are not liable for the debts and liabilities of CA ANZ

Powered by Koha

Powered by Koha