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Social media for business : foolproof tips to help you promote your business or your brand / by Linda Coles

By: Coles, Linda.
Publisher: Milton, QLD : Wiley, 2017Description: xx, 242 p. ; 22 cm.ISBN: 9780730345770.Subject(s): Social media | Information technology | Marketing | StrategyOnline resources: Download as an eBook
Contents:
Social media - policy, plan and profitability -- Facebook -- LinkedIn -- Twitter -- YouTube -- Instagram -- Pinterest -- Snapchat -- Online etiquette -- Email marketing -- Podcasting -- Google+ -- Making your website work -- Staying safe -- Promoting yourself and getting results. APPENDIX: Daisy's social plan.
Summary: Reveals how to build a marketing strategy using social media, from creating profile pages to establishing profit-driving followers. Offers practical guidance such as how to write a marketing plan to use across all platforms, create high-quality content and build your brand.
Item type Home library Call number URL Status Notes Date due Item reserves
Book Book Australia
224 COL 2017 (Browse shelf) Available
EBook EBook International
EBL Ebook (Browse shelf) Link to resource eBook Available as an ebook here
Book Book New Zealand
224 SOC (Browse shelf) Available
Total holds: 0

Social media - policy, plan and profitability -- Facebook -- LinkedIn -- Twitter -- YouTube -- Instagram -- Pinterest -- Snapchat -- Online etiquette -- Email marketing -- Podcasting -- Google+ -- Making your website work -- Staying safe -- Promoting yourself and getting results. APPENDIX: Daisy's social plan.

Reveals how to build a marketing strategy using social media, from creating profile pages to establishing profit-driving followers. Offers practical guidance such as how to write a marketing plan to use across all platforms, create high-quality content and build your brand.

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