Normal view MARC view ISBD view

Branded you : how to stand out in business and achieve greater profitability and success / by Adele McLay

By: McLay, Adele.
Publisher: London, U.K. : Akitu Press, 2016Description: 221 p. ; 23 cm.ISBN: 9780992691622.Subject(s): Marketing | Brands | Entrepreneurs | Small businesses | Social media
Contents:
OUR NEW WORLD : What is personal branding in business? -- Why brand yourself? BUILD YOUR PERSONAL BRAND : Passion -- Positioning -- Personalisation -- Platforms -- Products -- Partnerships -- Profitability -- Performance -- Now it's up to you.
Summary: Provides a practical guide on identifying your unique brand and presenting it to your market. Contains tips and tools to communicate what your business offers via a range of platforms, both digitally and in person.
Item type Home library Call number Copy number Status Date due Item reserves
Book Book Australia
224 MCL 2016 (Browse shelf) Available
Book Book New Zealand
224 BRA (Browse shelf) Available
Book Book New Zealand
224 BRA Available
Total holds: 0

OUR NEW WORLD : What is personal branding in business? -- Why brand yourself? BUILD YOUR PERSONAL BRAND : Passion -- Positioning -- Personalisation -- Platforms -- Products -- Partnerships -- Profitability -- Performance -- Now it's up to you.

Provides a practical guide on identifying your unique brand and presenting it to your market. Contains tips and tools to communicate what your business offers via a range of platforms, both digitally and in person.

© 2017 Chartered Accountants Australia and New Zealand ABN 50 084 642 571 (CA ANZ).
Formed in Australia. Members of CA ANZ are not liable for the debts and liabilities of CA ANZ

Powered by Koha

Powered by Koha