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Fireproof your good name

By: Featherstone, Tony.
Series: Company Director.Publisher: Sydney Company Directors' Association of Australia 2013Edition: Vol 29(5) June 2013 p21-24.ISSN: 0816-5521.Subject(s): Boards of directors | Social media | Crisis management | Risk | Business ManagementSummary: Corporate crises, and in particular corporate reputational crises, are being amplified by social media and a variety of other factors. This article discusses why reputational risk management needs to be considered and implemented at the board level and some of the problems with current reputational risk management plans.
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Corporate crises, and in particular corporate reputational crises, are being amplified by social media and a variety of other factors. This article discusses why reputational risk management needs to be considered and implemented at the board level and some of the problems with current reputational risk management plans.

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