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Getting the message across

By: Lavers, Maddeson.
Series: Charter.Publisher: Sydney Institute of Chartered Accountants in Australia 2008Edition: Vol 79(6) July 2008 p52-53.ISSN: 1446-4543.Subject(s): CA Program | Professional corporations | Chartered accountants | Accounting | Marketing | Institute of Chartered Accountants in Australia | ReportingSummary: The article chiefly focuses on two initiatives of the Institute of Chartered Accountants in Australia to raise awareness of the profession to secondary and tertiary students: "A Day in the Life" DVD and "aLife" DVD/multi-functional resource. The Institute is engaged in a range of other initiatives including the development of a student dedicated space on the Institute's website, publications, supportive networks within the Institute and various programs aimed at secondary and tertiary audiences.
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Article Article Australia
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The article chiefly focuses on two initiatives of the Institute of Chartered Accountants in Australia to raise awareness of the profession to secondary and tertiary students: "A Day in the Life" DVD and "aLife" DVD/multi-functional resource. The Institute is engaged in a range of other initiatives including the development of a student dedicated space on the Institute's website, publications, supportive networks within the Institute and various programs aimed at secondary and tertiary audiences.

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