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Pushing the IPO button

By: Wilkinson, Melissa.
Series: Charter.Publisher: Sydney Institute of Chartered Accountants in Australia 2008Edition: Vol 79(3) April 2008 p38-41.ISSN: 1446-4543.Subject(s): Business enterprises | Corporations | Executives | Management | Shareholders | Due diligence | Marketing | Business ManagementSummary: Wilkinson argues that preparation and planning are key components of a successfully executed initial public offering (IPO). Wilkinson provides direction in relation to preparing the company for the IPO; establishing a 'listing team'; due diligence considerations; and the marketing aspects of a successful float.
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Wilkinson argues that preparation and planning are key components of a successfully executed initial public offering (IPO). Wilkinson provides direction in relation to preparing the company for the IPO; establishing a 'listing team'; due diligence considerations; and the marketing aspects of a successful float.

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