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The marketing department: a law unto itself?

By: Hearne, J.
Series: Chartered Accountant in Australia.Publisher: Sydney Institute of Chartered Accountants in Australia 1987Edition: Vol 57(9) April 1987 p43, 46-47.ISSN: 1035-0748.Subject(s): Accountants | Duties and responsibilities | Marketing | Business ManagementSummary: It is time the accountants gain greater understanding of the work of sales departments.
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It is time the accountants gain greater understanding of the work of sales departments.

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