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Marketing a profession

By: The Editor.
Series: Chartered Accountant in Australia.Publisher: Sydney Institute of Chartered Accountants in Australia 1987Edition: Vol 58(5) November 1987 p32.ISSN: 1035-0748.Subject(s): Office management | Advertising | Marketing | Accountants | Practice ManagementSummary: With the appointment of a director for marketing and public relations, the Institute will be able to improve the overall marketing awareness and skills of chartered accountants.
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With the appointment of a director for marketing and public relations, the Institute will be able to improve the overall marketing awareness and skills of chartered accountants.

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