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Advertising - accountants test the water

By: Long, M.
Series: Chartered Accountant in Australia.Publisher: Sydney Institute of Chartered Accountants in Australia 1984Edition: Vol 54(10) May 1984 p4-5.ISSN: 1035-0748.Subject(s): Office management | Accounting firms | Accounting | Advertising | Marketing | Accountants | Practice ManagementSummary: This article looks at the reactions of various chartered accountants to the new changes to Ethical Ruling AER3 regarding advertising which came into force from April 2, 1984. Advertisements appeared in the newspapers on this day and these are discussed.
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This article looks at the reactions of various chartered accountants to the new changes to Ethical Ruling AER3 regarding advertising which came into force from April 2, 1984. Advertisements appeared in the newspapers on this day and these are discussed.

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