The end of competitive advantage : how to keep your strategy moving as fast as your business / by Rita Gunther McGrathPublisher: Boston, M.A. : Harvard Business Review Press, 2013Description: xviii, 204 p. ; 25 cm.ISBN: 9781422172810.Subject(s): Corporate strategy | Companies
|Item type||Home library||Call number||Status||Date due||Item reserves|
|Book||Australia||202.6 MCG 2013 (Browse shelf)||Available|
|Book||New Zealand||202.6 END (Browse shelf)||Available|
The end of competitive advantage -- Continuous reconfiguration: achieving balance between stability and agility -- Healthy disengagement -- Using resource allocation to promote deftness -- Building an innovation proficiency -- The leadership and mind-set of companies facing transient advantages -- What transient advantage means for you, personally.
Describes how the traditional approaches to business strategy were designed for a different era of business and states that they are no longer effective. Argues that organisations need to capture opportunities quickly, exploit them decisively and move on before they are exhausted. Explains how to forge success and grow profits in a transient economy. Provides case studies and examples.