Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / by Ed Catmull with Amy Wallace
By: Catmull, Ed.
Contributor(s): Wallace, Amy.Publisher: London, U.K. : Bantam Press, 2014Description: xvi, 340 p. : ill. ; 24 cm.ISBN: 9780593070109.Subject(s): Organisational effectiveness | Leadership | Companies | Success
|Item type||Home library||Call number||Status||Date due||Item reserves|
|Book||Australia||201 CAT 2014 (Browse shelf)||Available|
|Book||New Zealand||376 CRE (Browse shelf)||Available|
GETTING STARTED: Animated -- Pixar is born -- A defining goal -- Establishing Pixar's identity. PROTECTING THE NEW: Honesty and candor -- Fear and failure -- The hungry beast and the ugly baby -- Change and randomness -- The hidden. BUILDING AND SUSTAINING: Broadening our view -- The unmade future. TESTING WHAT WE KNOW: A new challenge -- Notes day. AFTERWORD: the Steve we knew. STARTING POINTS: thoughts for managing a creative culture.
Draws on the experiences of Ed Catmull of Pixar, discussing how he built an organisation that values creativity and problem solving. Outlines the blocks that hinder creativity and advises how the best managers must make room for what they do not know and loosen the controls. Reveals techniques and ideals that have made Pixar so widely admired and successful.