Normal view MARC view ISBD view

Convincing argument / by Chris Sheedy

By: Sheedy, Chris.
Series: Intheblack.Publisher: Australia, CPA Australia, Edition: June 2013.Description: 26-27.Subject(s): Communication of information | Behaviour | PsychologySummary: Discusses the psychology around the powers of persuasion, which the author argues is not the act of misleading someone, but is a mutually beneficial and ethical interaction. Describes the elements of influence.
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Discusses the psychology around the powers of persuasion, which the author argues is not the act of misleading someone, but is a mutually beneficial and ethical interaction. Describes the elements of influence.

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