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Power stories : the 8 stories you must tell to build an epic business / by Valerie Khoo

By: Khoo, Valerie.
Publisher: Milton, Qld. : Wiley, 2013Description: xiv, 167 p. ; 21 cm.ISBN: 9781118387511.Other title: eight stories you must tell to build an epic business.Subject(s): Business | Marketing | Communication of informationOnline resources: Download as an eBook
Contents:
It's all about connection -- The entrepreneur's journey -- Your passion story -- Your business story --Your customer story -- Your pitch story -- Your product story -- Your leader's story -- Your media story -- From storytelling to story sharing -- What's your story?
Summary: Advocates the use of storytelling as a way to grow and promote your business. Identifies and discusses eight different types of story that can be used in a variety of media formats.
Item type Home library Call number Copy number Status Notes Date due Item reserves
Book Book Australia
203 KHO 2013 (Browse shelf) Available
Book Book Australia
203 KOH 2013 (Browse shelf) 2 Available
EBook EBook International
EBL Ebook (Browse shelf) eBook Available as an ebook here
Book Book New Zealand
224 POW (Browse shelf) Available
Total holds: 0

It's all about connection -- The entrepreneur's journey -- Your passion story -- Your business story --Your customer story -- Your pitch story -- Your product story -- Your leader's story -- Your media story -- From storytelling to story sharing -- What's your story?

Advocates the use of storytelling as a way to grow and promote your business. Identifies and discusses eight different types of story that can be used in a variety of media formats.

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