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Start your own practice by Randy Myers

By: Myers, Randy.
Series: Journal of Accountancy.Publisher: , USA 2006Description: 51-54, 56-57.Subject(s): ACCOUNTING PROFESSION | SMALL BUSINESSES | PUBLIC PRACTICE | MARKETING | CLIENT RELATIONSHIPS | PUBLIC PRACTICEOnline resources: Click here to access online Summary: Discusses the benefits for accountants of starting a practice, and asserts that smaller business clients need help and represent an excellent opportunity for practitioners looking to build a client base for an independent practice. Explains how to identify opportunities in the local market, attract and retain profitable clients and attend to the details - from furnishing an office to buying insurance - that accompany the launch of any small business. Includes two insets: “Tips from six who made the leap” and “Getting started with direct mail and telemarketing”.
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Discusses the benefits for accountants of starting a practice, and asserts that smaller business clients need help and represent an excellent opportunity for practitioners looking to build a client base for an independent practice. Explains how to identify opportunities in the local market, attract and retain profitable clients and attend to the details - from furnishing an office to buying insurance - that accompany the launch of any small business. Includes two insets: “Tips from six who made the leap” and “Getting started with direct mail and telemarketing”.

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